JKISSI : The GAP, the company I once worked for released their Fall 2009 campaign to the public recently, but that’s not the reason I posted this article. The title above “Bridging the GAP” means much more than the simple words. A day where the economy is plagued of minuses and companies are suffering forced to come up with budgets. I think in this type of atmosphere it is very crucial and important on how your business moves about. Everyone is pretty familiar with the GAP as a brand with deep American roots who has recently head by designer Patrick Robinson who has shown glimpses of great improvement in my opinion. Question is does the older generation feel they’re being targeted in this ? Before when I was employed by this company it seemed a lot of older people felt a bit out-casted and complained about the GAP’s new direction. Some of the younger crowd may prefer other stores such as H&M , Zara and other fashion retailers, others may gravitate towards the GAP. I’m straying away from this being biased too much by my own personal opinion , but I do feel designer Patrick Robinson is doing a good job for what the company is. The Fall 2009 looks pretty good together in these shots they are bit late on some things incorporated in these pieces. For the price point when I was receiving 50% off merchandise it would look a lot better lol. If shown to me without telling me this collection was GAP Fall 2009 I would never guess lol.
What do you think personally ?
posted on March 29 , 2009 :
Personally I could only mess with the GAP because I dont live in an area where other clothing stores are scattered all over the place. It’s either GAP Old Navy or American Eagle I would rather mess with the GAP because they always have some staples I could mix with other stuff I would purchase man. I dont have “it” like that so I stick with it for the time being until real income starts to flush in. my 2 cents.
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posted on March 29 , 2009 :
nothing wrong with GAP imo. I might have to stop by in the near future.
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posted on March 30 , 2009 :
personally, i’m not really a fan of this collection. im speaking mainly a/b the guys collection since that would be the stuff i’d be wearing. the collection just seems a bit tame, and not very original. i understand the heritage aspect of fashion that is huge right now, but it just seems like gap is following instead of leading. i understand what gap is aiming for here, but i feel like its a bit too contrived. i’m personally a believer that gap can again be something special, and i realize that that road is a gradual one. still, i feel that the collection could have been a whole lot better. gap built its brand around the concept of simple and classic american aesthetics. i dont feel that this collection presents that branding strategy well.
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posted on March 30 , 2009 :
From a females perspective the collection isn’t anything too extraordinary
I agree for GAP standards this is lovely, but if they are still using the same wide and short cuts, then their collection will fall flat and be continually purchased by the same old boxy consumer
The Olive Parka seems pretty amazing, as well as the pants in the 4th photo…once again it’s the new cuts, or the lack there of that I’m worried about.
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posted on March 30 , 2009 :
Lefty , I see where you coming from just stating that its really a location thing to where as you have to buy from them sometimes.
dayinthelyf , I hear you man some people may disagree because of the quality and cut of the clothing. among other reasons of course.
Components of enthusiasm,
I definitetly feel what your saying I even stated some of that in the article stating they were late with some aspects of the clothes like najavo sweaters ( cowichian or w.e ) . But at the end of the day it is the GAP we’ve seen even worst from them so this is kind of a relief , but may be a burden to other customers who want the same 1969 established brand they first encountered so many years ago , which obviously is transforming a bit.
Mellany,
I see what your saying from the pictures the pieces look pretty good but in person could be a whole different story. The quality can be questionable so can the cuts where it fits boxy and not fitted.
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posted on March 30 , 2009 :
Mellany, I definitely know what you mean by boxy. I’ve seen their shirts and I was about to buy them when I noticed they were too wide for my liking, even on a regular medium. It’s just way too boxy and short; not a very flattering look on people, I think. That’s one of the main reasons I don’t buy from GAP anymore, even though they seem to have nice pieces.
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posted on March 30 , 2009 :
To be perfectly honest I really dislike the GAP , unless I’m in dire need of something in that second I wouldnt go there. This looks pretty good on screen , but in person I know its going to coil a whole different effect such as boxy fit , subpar quality and all you can thin k of that can annoy you. lol its a big improvement though fro mtheir prior seasons A for effort.
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posted on March 31 , 2009 :
Hey , GAP doing much better I really like this lol… wierd.
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posted on April 1 , 2009 :
I’m just about always down with GAP because they keep things pretty simple and don’t OVER-brand things. As far as fits, with them it’s always hit or miss. I have a bunch of clothing from them because they have a huge clearance center near my job. Sometimes the fit and quality will be on point, other times they can turn out “boxy” as some of you stated (which can be a big deal, since I’m kind of tall and slim). Really going to have to see the final product; but looks promising.
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posted on April 4 , 2009 :
Ive been drawn more and more to Gap in the recent years, i guess this is a product of Patrick Robinson taking over. I like what he’s been doing. Gap is my go-to place for basics that arent “too precious” (as in can take abuse). My only thing is if they could fix their sizing. A size 0 at gap is really a size 2/4. Whenever I see the trousers/jeans on the models I know the reality is it’s not going to run that small.
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posted on April 7 , 2009 :
The problem with The Gap is that the clothes NEVER look this good in real life. I love all the new stuff that Patrick Robinson is doing, but when I go to the store I see the same old polos and crap khakis that they always carry. In my opinion, the stylist for these shots is a genius. Wonder why they don’t that notes and make the website and instore merchandising just as exciting.
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posted on April 7 , 2009 :
I agree with Thom this is kind of deceiving to the eyes, because when I go in there its the same old b.s
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posted on April 17 , 2009 :
As long as Gap is still pinning 4-5″ of material behind the clothes forms in the store, I will not be buying from them. I’m a fitted size 40R jacket and have to buy size small from Gap just to get a normal fit. It’s lame.
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posted on August 12 , 2009 :
Okay im not gonna lie i am not a Gap fan but i concur.. this does look a lot better than their usual direction of Blandness, but less not be silly nobody is running to there nearest gap to cop these looks when they can get the same look for less at another retail for relatively medium quality. should the older generation feel alienate by this new direction. in my opinion…no it’s still sticks to the Gaps core principles of wardrobe essential basics. sidebar i went to the gap recently (which is a rarity for me because as melny said they aren’t killing it for women.) and saw some wonderful pieces but did i buy any of them no the price point was just not in the budget after two mark downs i be right there ready to scoop it up off the clearance rack. lol
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